“We Eat What We Kill”
For a time, the vast amounts of tv cash sent to these organizations through Byers’s discounts made them prepared to submit. However the big soccer capabilities grumbled in regards to the part of the tv income diverted to almost a lot of NCAA user schools that lacked major athletic programs. They chafed against cost-cutting measures—such as restrictions on team size—designed to assist smaller schools. “I don’t wish Hofstra Texas that is telling how play football,” Darrell Royal, the Longhorns mentor, griped. Some of the big football schools began to wonder: Why do we need to have our television coverage brokered through the NCAA by the 1970s and ’80s, as college football games delivered bonanza ratings—and advertising revenue—to the networks? Couldn’t we have a larger cut of the television cash by working straight using the sites?
Byers encountered a rude revolt that is internal. The NCAA’s strongest legions, its big football schools, defected en masse. […]